PETRA FOR BUSINESS DEVELOPMENT
Your Network Is Your Advantage. Petra Makes It Scalable.
You know how to build relationships and close deals. But you're losing projects to competitors, and you can't explain why. Follow-ups slip, pipeline visibility is non-existent, and you lack the systems to nurture meaningful relationships.
SOUND FAMILIAR?
The Daily Reality of Construction BD
You're great at building relationships. But the systems around you are failing. These are the problems Petra was built to solve.
You have 200+ contacts but no system to track who needs follow-up and when.
Opportunities go cold because you're relying on memory and sticky notes instead of a structured follow-up cadence.
You're chasing every RFP that comes across your desk—even the ones you'll never win.
Without a Go/No-Go framework, you waste weeks on proposals for projects that were never a fit. Your win rate stays stuck below 20%.
You can't see your pipeline in one place. Deals live in your head, your email, or a spreadsheet.
When leadership asks for a forecast, you're guessing. And guesses don't build confidence or get you more resources.
You close deals but can't articulate why clients chose you over the competition.
Without win/loss data, you can't replicate what works or fix what doesn't. Every pursuit feels like starting over.
Marketing sends you leads, but you have no idea where they came from or how warm they are.
You're calling contacts cold when they should be warm. The handoff between marketing and BD is broken.
You spend more time on CRM data entry and reporting than on building relationships.
The tools that are supposed to help you sell are actually keeping you from selling. Admin eats your best hours.
CRM Built for Construction
Track contacts, companies, and relationships with fields that matter to you, like project types, decision-makers, and past bid history. No generic CRM fields you'll never use.
Visual Pipeline Tracker
See every deal from prospect to signed contract in a Kanban board or list view. Weighted forecasts, stage-by-stage analytics, and win rate tracking—all at a glance.
Go/No-Go Scoring
Score every opportunity against your company's strengths, capacity, and profit targets before you commit resources. Chase fewer deals and win more profitable work.
Spend Less Time on Admin and More Time Closing.
Petra gives you the pipeline visibility, follow-up system, and pursuit intelligence to win more work with less effort.
Follow-Up Automation
Never let a relationship go cold. Automated reminders, interaction logging, and cadence tracking ensure every contact gets the right touch at the right time.
Competitive Intelligence
Track who you're losing to and why. Win/loss debriefs, competitor profiles, and market positioning data help you sharpen your pitch for every pursuit.
AI-Powered Deal Insights
Petra's AI flags at-risk deals, suggests next actions, and identifies patterns in your wins and losses. Data-driven BD instead of gut-feel guessing.
Stop Losing Deals to Disorganization.
Start Closing with Confidence.
Join the BD professionals who've replaced gut-feel pursuits with a data-driven system.
Start your 7-day free trial today.